ABOUT JLS DECALS & SIGNS
LOCALLY OWNED AND OPERATED, JLS DECALS & SIGNS SERVES THE COMMUNITIES AND SURROUNDING AREAS OF MORINVILLE, ST ALBERT AND EDMONTON, ALBERTA
Launched in 2010 in response to RV dealerships’ need for replacement decals, JLS Decals & Signs was born. In June 2016 JLS Decals & Signs moved into its current location allowing for future expansion. In the spring of 2017, JLS Decals & Signs joined Morinville & District Chamber of Commerce & St. Albert & District Chamber of Commerce's, RV Dealers Association of Alberta and BNI (Business Network International) to formally open as a retail business. Having grown from humble beginnings supporting the needs of affiliated company's St. Albert Honda and RV City the team at JLS Decals and Signs is very excited about the future. We are equally thankful for the support and encouragement from our ownership group.
Affiliated with Morinville- and Leduc-based dealership RV City, JLS Decals & Signs began making decals for recreational vehicles and body shop activities. Until 2009, RV City’s body shop could access replacement decals from the original equipment manufacturer. However, the large-scale market recession experienced in 2009 forced the closure of several United States RV manufacturers. As a result, RV businesses and owners could no longer find the decals they wanted or needed for unit repair or unit beautification. Of the remaining manufacturers, many did not own their decal files and those that did only kept two model years to current on file. This presented a problem for body shop repair efforts for older units. As a result, RV City needed to decide whether to contract decals to an outside vendor or offer this service in-house.
After investigating the materials and equipment required to make custom decals, the management team learned that this expertise was available at the local high school. Partnering with the school to have decals designed and made would have been ideal, but the school’s summer closure was incompatible with a business environment. In consultation with the school, the management team learned that a large format Roland VersaCAMM® printer and other laminating machinery would fill the bill. The decision was made to invest in the needed equipment and JLS Decals & Signs was born. RV City could now count on a local supplier for repair decals to meet the needs of their RV Body Shop.
As possibilities for projects the Roland VersaCAMM® printer and other laminating machinery grew, JLS Decals & Signs could now satisfy clients’ branding and general signage needs. Our first client was RV City. With the help of JLS Decals & Signs, the motorhomes and trailers in RV City’s inventory could now all carry consistent branding decals. RV City’s fleet of transport vehicles could also be partially and fully wrapped, highlighting their logo, and a list of products and services they provide.
JLS Decals & Signs was also able to partner with local car dealership St. Albert Honda (formerly Frontier Honda) to partially wrap their fleet of customer service courtesy cars, provide branding decals and other marketing materials they requested.
With the growing needs of RV City, St. Albert Honda and new clients, JLS Decals & Signs continues to venture into new markets to offer decal and signage solutions for trade shows, sponsorships, promotional activities and interior wall graphics and other ideas our clients present us with. The team at JLS Decals & Signs is always open to new ideas to better serve our clients.