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Boost Your Business with Automotive Decals and Graphics
Oct 31, 2018
Whether you’re a small business interested in gaining more clients or a large corporation bringing awareness to a particular cause, advertising is something you’ll be looking into regardless. Advertising through various mediums, such as the newspaper, commercials, and even billboards, gives people the opportunity to notice your company without having to interact directly with you. It also provides you with the freedom to organize your company without having to worry about whether your brand is being noticed or not. Of course, advertising can be expensive. To run an advertisement on a billboard can cost anywhere from $700 to over $10,000 a month, depending on the location. The more populated the area, the more likely it is to cost more.
However, there are other forms of advertising that you can take advantage of. On average, Canadian drivers travel 13,000 km per year. Driving has become an essential part of many Canadian households and there are several ways to utilize your vehicle to promote your business. Advertising on vehicles has become rather popular; in East Asian countries, fans will promote their favourite idol’s birthday by buying out a bus and designing decals to put on it. Automotive decals are a powerful marketing tool as they are quite noticeable when on the road. If you’re still wary on putting a logo on your vehicle, we’ve brought you four reasons why we think automotive decals and graphics would benefit your business.
1. Provides advertisement 24/7
From motorists to pedestrians, everyone you pass while driving in your vehicle will see what your company is about. A professionally done decal will draw the attention of a large audience, whereas other forms of advertising will only reach a small portion of your local population. While advertising done through commercials and radio seem like the best advertising channels, it’s important to remember that your advertisement won’t be airing all the time. Instead, you will only get certain time slots or a certain number of minutes on the air. By putting a decal on your vehicle will ensure your business is being advertised 24/7
2.Vehicle wraps are attention grabbing, but not aggressive
Automotive decals and graphics aren’t an aggressive form of advertising, unlike commercials which are often bothersome to viewers. Sure, they draw the attention of passersby while on the road, but automotive decals don’t prevent you from watching the rest of your program. It has been proven that clients and consumers prefer advertising that isn’t “in-your-face” and, oddly enough, automotive decals do not fall under this approach. By using the right colour and design, more people will react positively to your vehicle’s design. The more creative and eye-catching the design is, the more likely people will become curious and keep your business in mind
3. Opportune for local advertising
Advertising to your local market is sometimes undervalued. People want to grow their business too fast and may miss advertising opportunities with a local market. However, since automotive decals are only seen by those you drive by, your business will be noticed by people in your area. The attention your business gains can be increased if you add more vehicles to your business and add your branding onto them.
4. Vehicle wraps are form of cost-effective and long-term advertising
Unlike billboards, commercials, or radio advertisements, automotive decals and graphics are advertisements you can utilize for a long time at very little cost. Once you have paid for the decal’s design and installation, you won’t have to worry about making monthly payments or renew contracts to ensure that you reach the public. You’ll be able to focus on the intricacies of your business and leave the advertising to your vehicle.
Whenever you’re considering advertising or promotion your business or event, invest in automotive decals and graphics. As we’ve mentioned, this form of advertising is inexpensive compared to other channels and you are able to customize the design so it will fit your needs. Contact JLS Decals & Signs for further clarification on how you can make the best automotive decals and graphics for your business!
Window tinting for vehicles offers several benefits, both practical and aesthetic. Read our blog for more information
Take the next step to grow your business
This year of 2020 is proving to be a year of an unknown type. Protecting our health and those of the ones we love is a great responsibility so social distancing is worth it. There is also the snow. When will it end here in Edmonton area? At a time of social distancing for healthy and safety, what can we do when a weekend like Easter is near? Well, it might be time to get creative and learn more about technology at our fingertips to be sure connection happens regularly. Here are some ideas to get you started if you are a bit rusty like me. Knock Knock jokes Knock Knock jokes are a video opportunity waiting to happen. I recently rediscovered these corny sources of humor while searching the Internet. Inspired, I video recorded myself saying “knock, knock,” and sent to my almost five-year-old great nephew via his Mom’s smartphone. In a little while, he responded with “Who’s there?” in his own video. From there, we traded short videos until hitting the punch line. It was a much-needed connection in the middle of a day for me. My great nephew and his parents, who are working from home and entertaining their two young active boys, appreciated the diversion, too.
Locally owned and operated,
JLS Decals & Signs serves the communities and surrounding areas of Morinville, St. Albert and Edmonton, Alberta.